If you’re a B2B business based in the Midlands and looking to sharpen up your brand and marketing strategy, there’s a good chance you’ve already come across the name Sallara Marketing. This local agency has been making waves for all the right reasons, helping businesses communicate with clarity, consistency, and purpose.
Based right here in the heart of the country, Sallara puts your brand front and centre. Their aim is simple. They want your business to be the number one choice in your market. Whether it’s through strategic consultancy, brand development or digital marketing, Sallara works closely with you to shape a message that cuts through the noise and reaches the right audience.
But there’s more to their work than just marketing plans and content calendars. They are passionate about helping businesses grow with purpose. If your company is doing great things in corporate social responsibility, Sallara will help you shout about it in the right way, building a brand image that reflects your values and your impact.
What really sets Sallara apart is their approach. They don’t see themselves as just another agency. They work as an extension of your team, offering marketing support that feels in-house but without the cost of another full-time employee. Every project they take on is handled with care, creativity and a deep sense of commitment.
Meet the Founders: Sally and Lara
Sallara is the creation of two experienced marketing professionals, Sally and Lara, who each bring over 20 years of industry expertise. Their backgrounds span both agency and in-house roles, giving them a wide perspective and a practical understanding of what businesses need.
Their journey started back in 2014. After completing their CIM Level 7 postgraduate diplomas, they headed to the pub to celebrate. That day, one turned to the other and said,
“I’d love to go self-employed and run a marketing agency.” The response was instant and enthusiastic: “I do too.”
And just like that, Sallara was born.
From those early days, they’ve grown the business steadily. Their first client came on board at just £100 a month. Today, Sallara supports more than 80 businesses and continues to grow. It’s a story built on trust, teamwork and a genuine love of what they do.
Lara brings creativity, energy and positivity. Sally offers strategic insight, experience and a cool head under pressure. Together, they form a partnership that many clients describe as perfectly balanced. Different strengths, shared goals and a clear vision for the future.
Sallara is proud of what they’ve achieved so far, but they believe this is just the beginning. Their goal for the next five years is to continue helping businesses across the region thrive through strong, purpose-driven branding and clever marketing strategies.
If your business is ready for a fresh approach to marketing, or if you simply want to work with people who really get what it means to grow a business, Sallara could be just the team you’ve been looking for.
You can find out more about Sallara Marketing by visiting their website or connecting with them on social media.
From that first pint in 2014 to becoming a trusted name in the Midlands business community, Sally and Lara are living proof that great ideas often start with a great partnership.
